Activites that require interacting with others in your domain, can help reach a wider audience and attract organic backlinks from coverage of those events. They first had to pick a topic that’s potentially link-driving once pitched to someone. Using their own keyword research tool they picked the topic ‘SEO Statistics’ mainly because they noticed statistic pages have a lot of backlinks. A while back Ahrefs ran a test to see if they can build backlinks with pure outreach to a totally new page. What they wanted to show essentially was that email outreach works for link-building if you have great content to offer value with and are conscious of who you reach out to.

A resource page is a curated webpage that lists valuable links, tools, or references on a specific topic to help users find relevant information. The resource pages are specifically designed to provide collections of valuable links, making them ideal targets for relevant backlink acquisition. The most important factors in an Off-Page SEO strategy are link building, guest posting, and social media marketing.

off-page seo

Online directory listings

off-page seo

Because we know how SEO Anomaly tough marketing can get, we’ve created this handy guide for you based on our 25++ years of experience in the industry. Now it’s time to discover the other 102 steps that will get more organic traffic flowing to your website. Domain authority is a great way to measure your website’s SEO performance in a quantitative way. A domain authority score of 40 and above is generally considered good.

off-page seo

powerful off-page SEO techniques

The target keyword for that page at that point had a Semrush keyword difficulty score of 94. For example, Google’s Quality Rater Guidelines emphasize a site’s off-site reputation to figure out whether or not that site can be trusted. Backlinks and other off-site signals still form the foundation of Google’s algorithm. Whether you’re tracking progress or analyzing data, everything you need is at your fingertips.

off-page seo

Local SEO

Content marketing for off-page SEO isn’t just about self-promotion. It’s about creating something genuinely valuable for your audience. It’s important to note that while they’re intrinsically linked with off-page SEO, we’re not just talking about backlinks.

  • Therefore, it’s crucial to properly evaluate the website’s quality before beginning the process of obtaining backlinks from it.
  • Even if you only get a handful of high-profile sources talking about your brand, this can snowball into many positive off-page SEO signals.
  • You need to start off-page marketing as soon as you can, and even a little bit is better than nothing.
  • Positive reviews make search engines see your business as a reputable organization.